The Power Publicist Blog

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I hate to break it to you… Allowing a sponsor to have his or her logo attached to your project isn’t going to press any ‘hot buttons’ with potential sponsors.  Not only is this so common place that it’s ‘no big deal’ but when you’re dealing with some of the bigger companies out there, brand [...]

I see it all the time… crappy sponsorship proposals. I even talked about one I received recently on a post yesterday. And it’s not for the reasons you think about first: typos, lack of good design, lack of a great sponsorship idea. It’s because the proposal is generic. You see, most people write one proposal [...]

Know what sponsors want? Most people don’t. Take this personal story for example. The very evening I did the 30-minute mini-seminar for the Sponsorship Made Simple Academy, I got an Facebook message from a local PR person asking to sponsor a PR event they were holding. I was shocked. Although this person and I were [...]

So who’s hijacked The Power Publicist blog?  Well, I’m Amy Bleser, the administrative director for Shannon at Be Heard Solutions. Shannon is on vacation on the coast of Maine. (She certainly deserves it!) But don’t worry. True to Shannon’s planning nature, she’s got this blog preloaded with some great tips and advice on how to [...]